The simpler, the better: the button phones are again in trend

The devices have become so indispensable to users that recent research showed on average, people check them every 12 minutes. But now more old-fashioned technology is making a comeback.

Sales of so-called dumb phones have seen an increase for the first time in years. Phones that simply make and receive calls are known in the industry as feature phones and are being marketed as a means to switch off from the constant connectivity we’ve all grown used to.

While global sales of smartphones rose by just 2% last year, feature phone sales went up by 5%. Mary Erskine from Twickenham is among customers opting for a dumb phone to escape round the clock access to social media.

Dr Daria Kuss, a chartered psychologist who has studied compulsive use of smartphones, believes some smartphone users develop a genuine addiction to their phones.

source: news.sky.com