About 150 businesses tied to the energy industry will showcase their services Tuesday at the first-ever Midland Energy Expo at the Horseshoe Arena.
The event lasts from 8 a.m. to 5 p.m. and admission is free. It is put on by Zachry Publications, which publishes the Burmass Oil and Gas Directory and the Permian Basin Oil and Gas Magazine for the Permian Basin Petroleum Association.
The Midland Energy Expo replaces the company’s Burmass Tools of the Trade events that ran at the Horseshoe for three years. But the expo takes on more of a trade-show format instead of a conference style with speakers, said Becky Frost, the president of Zachry Publications.
The expo, she said, appeals to smaller companies that generally would not have booths at the much larger Permian International Oil Show. (The oil show, which begins Oct. 21, is already sold out and is projected to draw more than 40,000 attendees, according to Executive Director Tony Fry).
“These are a lot of folks who are new to the region and who have been here for a long time,” Frost said. “There’s a real array of products and services.”
Here is a sampling of a few businesses seeking to carve out or expand their piece of the booming industry:
>> Advanced Stimulation Technologies, which began in 2007 with 21 employees and completed its first Wolfberry well treatment in summer of 2008, according to the company website. Now the company has about 250 employees.
>> Environmental Noise Control, which deals in specialized products and services to measure, analyze and mitigate noise and vibration. The company also operates in California, Louisiana and Colorado.
>> Machinery Auctioneers, a Castroville-based company that buys and sells machinery such as oilfield equipment and trucks.
“It’s a lot of networking and a lot of new technology,” Frost said.
Organizers also expect several water recycling companies as the industry grows in the Permian Basin.
One such company registered to attend is Extra Energy Solutions, a Fort Worth company that opened a Midland office last year. Employees plan to promote water management equipment: the “AquaMost SX Reactor,” which is “a revolutionary, chemical-free, water treatment that kills bacteria in flowback, produced water, and other waste water sources,” according to Jack Holland, the strategic planning advisor for the company.
The vendor plans to offer a free trial to people at the event. The company also specializes in water management and enhanced oil recovery.
“We’re in all the major basins,” said Holland, in town from California. “Obviously the Permian Basin is a very important area. There’s a significant amount of water that is produced and it has to be dealt with.”
And the takeaway he said he hoped for from the expo was “to get in front of companies that could potentially use our product.”
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