Fiat heiress Ginevra Elkann on juggling motherhood and her family’s fortune

By Sadie Whitelocks


The usually private Fiat heiress Ginevra Elkann is the cover star of Town & Country’s May issue which lists the ‘world’s most powerful families’ with hers coming in at number 30.
The 34-year-old and her two brothers, Lapo and John, are the great-great grandchildren of Giovanni Agnelli who ventured into the automobile business in 1899. Last year CNN Money reported that the family fortune stood at $142billion.
Rome-based Ms Elkann reveals in an inside interview that she is set to become a mother for the third time this June, with her two young sons due to get a sister.


‘Like any working mother, Ms Elkann seems both happy and slightly frazzled,’ the Town & Country article notes.


Ms Elkann works as both a film producer and museum director, while her older brothers continue to manage the Fiat business.


Earlier this year they decided to buy out the U.S. automaker, Chrysler, also – a move that will no doubt see their wealth increase further.


Despite the stresses of balancing work and motherhood, Ms Elkann looks sensational in her new magazine shoot dressed in Valentino Haute Couture.


One black-and-white shot shows her looking defiantly at the camera with her curly hair forming a regal ‘lion’s mane’.


Another shows her grinning as she pops her head out of the sunroof of a Fiat car.


Ms Elkann, who grew up all over the world, today lives in an airy penthouse overlooking the Villa Borghese gardens in

Rome with her husband of five years, Italian duke Gaetani Dell’Aquila d’Aragona.


They have two sons together, four-year-old Giacomo and 15-month-old Pietro.


After dropping Giacomo off at pre-school every day, Ms Elkann says she likes to be at her desk by 8:30am working on art of movie projects.


She admits that such a hectic schedule can prove difficult to manage


‘This month is a nightmare,’ she says.


‘I try to spend as much time as possible with the boys, but I just got back from Sundance [Film Festival in Utah], and then we had a friend getting married in the mountains, and then I’m off to Berlin for the festival, and then back to Turin.’


She concluded: ‘Before the baby is born, I think I might need to rest.’


One young woman who had worked with Ms Elkann’s brother Lapo in Milan praised the billionaire family’s strong work ethic.


‘They were born into everything, yet they have this powerful entrepreneurial drive.

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