The world of fashion is always looking ahead to the future for the latest innovations and avant-garde ideas. However, models could be facing the prospect of being rendered useless thanks to a novel creation by celebrity photographer Cameron-James Wilson.
Wilson has created a digital persona called Shudu Gram, which he has dubbed as the “world’s first digital supermodel”. Shudu currently has 40,500 followers on Instagram, ever since her Instagram account was first created by Wilson in April last year. However, it was only recently that Wilson revealed that Shudu was entirely computer-generated, with her followers previously under the impression that she was a real person.
Wilson is a 28-year-old British photographer based in London. He’s spent the last years working within the fashion sector and has made a name for himself as a beauty, fashion and celebrity photographer. The successful photographer taught himself how to create three-dimensional art online, which is how Shudu was conceived. While Wilson’s beautiful creation undoubtedly showcases his talent, some have questioned the ethics of designing a digital model with darker skin, as opposed to photographing a black model in real life.
“I get many comments saying that her beauty is ‘rare’ but she represents and is inspired by a whole continent of beautiful women,” Wilson explained to Isiuwa Igodan. “To me she’s special, yes, but as are millions of real-life African men and women.“She’s a fantasy trying to break through into reality and I have plans to help her do so.”
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