It can be tricky to promote wellness in a busy work environment, there’s always something going on and most people don’t have that much spare time in their days. If it’s your job to try and bring about changes in employee wellness then you’re going to have some issues. But all problems are solvable and nothing worth doing is ever easy. One of the best ways of communicating with people in this day and age is online and a great and easily personalisable method of this is a wellness blog. You can post daily or as often as you need, you can make it accessible to the whole company and allow them to comment so as to spur on useful discussions.
Some pointers on reaching the most people in the most effective ways are as follows:
– Personal is Best
People respond best if they think you’re speaking to only them. Gone are the days of blanket calls or generic letters. If you take a little time to send a personal message to someone, be-it email or via a social media site, you’ll find that you elicit much more of a response than you otherwise would have.
– Easy-to-Follow
People don’t want to be confused. If you’re giving suggestions or informing on new company policies then make an instruction as simple and clear as you can. Don’t patronise just make sure it’s easily understandable and there’s a minimal chance of confusion.
– Appeal
You want to think of this as a marketing campaign on a much smaller level. What would get your attention if roles were reversed? How would someone best communicate something to you in a way which both engages and informs? Gone are the days of memo’s or bulletins, you need to be creative in the ways you communicate and the internet has opened up the doors for us. There are more ways than ever to get your message out and it’s up to you to find and use the one which is best for you!
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